Centre for Neonatal Infection
As part of the Infection and Immunity Institute, this is a centre of excellence for clinical care, teaching and research at St George’s, University of London. The centre was developed over the past 10 years into a large international research group, forming collaborations with global partners, expanding our research scope and becoming a global leader in the field of paediatric infectious diseases.
Loop were asked to redesign the existing practice logo to create a logo mark that was contemporary and appealed to the local community in Southwick. We also need to produce everything for a small business from new signage, website and marketing.
For the brand identity project, we presented concepts to industry leaders and committees to gain final approval. The new identity was used across all internal and external communications – web, print and social. We also photographed the entire centre and built a brand new website to house all the new research. A great project to be involved with.